299 汽车福特汽车CFO-财务核心能力.pdf
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1、1 THE FINANCE ROLE IN BUSINESS TODAY 2 ROB PHEBUS CFO, FORD LIO HO 26+ YEARS EXPERIENCE WITH FORD 3 The mission of Ford Finance is to contribute to the success of Ford Motor Company by being the most dynamic, efficient, and high- quality organization of its kind. Ford Finance people strive for excel
2、lence and continuous improvement in the quality, effectiveness, and efficiency of the services they provide to internal and external customers. FINANCE MISSION S = support Progress Product Program & Execution Volume, Revenue & Market share Overall Commitment Deliver 10% improvement in Customer Satis
3、faction & Quality People & Safety Achieve Budget volume, net revenue & market share. ALL FAP 2003 Scorecard (Taiwan) GYR For d Asi a Paci f i c Viable Business Satisfy Customers Launch and improve key products Aggressively pursue market share Make the business more robust Build a stronger team 96 Po
4、licy Deployment ? Communicates High-Level Priorities ? Ensures Organizational And Individual Objectives Are Aligned To The Priorities 97 Are Clear And Specific Objectives That Are Aligned To Deliver The Business Priorities SMART Objectives 98 SMART Objectives In what way does the objective challenge
5、 me? Is the objective clear enough to drive a specific action plan I can deliver? Objectives should challenge you and state exactly what will be achieved. Stretch and Specific 99 SMART Objectives Can I use data to show I completed this task? Objectives must be quantifiable so that you will know if y
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